Opera, Freescale, NEC Optimize Multimedia Content for Handheld Devices

Posted by EDA Geek News Staff in Wireless on Tuesday, October 9, 2007

Opera Software, the only company that puts the Web on any device, continues to drive innovation in the mobile and embedded space with a new solution that optimizes the browsing experience of Internet sites containing multimedia content. The solution, which is a result of collaboration between Opera, Freescale and NEC Corporation of America, will be publicly demonstrated at the Freescale Technology Forum in Paris. The demonstration powered by the Opera 9 SDK for Devices will run on Freescale's i.MX31 multimedia applications processor and use an Adobe Flash Lite 3 plug-in ported and integrated by NEC.

Browsing dynamic Internet sites poses significant challenges in terms of feature integration and multimedia performance on handheld devices. This is why today's device users have had limited access to video Web sites.

Combining Opera's advanced browsing capabilities and Freescale's i.MX31 optimized architecture, NEC integrated the very latest audio, video and Adobe Flash Lite 3 plug-in technology. The breakthrough will give users full access to popular online social media such as YouTube, enabling them to enjoy rich video content right from their handheld device.

"With the multiplication of connected devices, consumers are demanding to replicate the desktop Internet experience on wireless devices," says Aaron Shagrin, director of business development at Freescale. "Opera Software leveraged the power of the i.MX31 processor to elevate Web surfing on mobile devices to a new level of experience."

"This is an important milestone for Opera and we are excited to bring very popular Web sites, in a fast and innovative way, to handheld devices," says Scott Hedrick, senior vice president of business solutions, Opera Software. "This collaboration with Freescale and NEC strengthens our reputation for providing leading-edge browsing capabilities within the mobile and embedded space."

"NEC is proud to provide the integration of a Linux-based Adobe Flash Lite 3 plug-in technology to accompany Opera's leading software and Freescale's powerful i.MX31 architecture," said Yuji Ichimura, vice president, Solutions Business of NEC Corporation of America. "This new solution from Opera will greatly enhance the way people utilize embedded devices."

About Opera for Devices
Opera provides an optimized implementation of Web technologies for handheld devices, digital TV and other devices, with innovative and powerful features that seamlessly adapt the Internet and global-user experience to suit varying screen sizes and input devices. In addition to being a full Internet browser, Opera is a high-performance execution environment for Web applications and dynamic user interfaces based on interoperable open Web technologies.

About Opera Software ASA
Opera Software ASA has redefined Web browsing for PCs, mobile phones and other networked devices. Opera's cross-platform Web browser technology is renowned for its performance, standards compliance and small size, while giving users a faster, safer and more-dynamic online experience. Opera Software is headquartered in Oslo, Norway, with offices around the world.
The company is listed on the Oslo Stock Exchange under the ticker symbol OPERA.

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