TI Supports Mexican Embedded Technology Industry, Sponsors MexEEdev

Supporting the continued evolution of Mexico’s embedded technology industry, Texas Instruments Incorporated (NYSE: TXN) (TI) today announced its platinum sponsorship of the Mexico Electronics and Embedded Developers Forum (MexEEdev), Mexico’s foremost technical conference. MexEEdev will take place October 12 -14, 2006, in Guadalajara, Jalisco.

“TI’s commitment to support Mexico’s emerging design services industry has been a constant over the years. MexEEdev’s ecosystem is the result of true Mexican leadership drive and talent in action,” said Francisco Ruiz, co-founder and general director, MexEEdev. “Together, chambers, private sector and academy leaders have managed to evolve an industry from solely low-cost manufacturing to advanced embedded chip design and exciting applications, and TI’s support in this effort has been key to success.”

With constant advances in Mexico’s engineering and design services, global customers are now looking to Mexico for more complete, high-technology solutions. In an effort to meet these global market demands, MexEEdev was established, giving engineers, academics and industry leaders the opportunity to learn about cutting-edge technology as well as the numerous potential partners, suppliers and design opportunities worldwide. The Forum offers numerous workshops, technical seminars, panel discussions as well as networking opportunities.

“TI values the engineering and design talent in Mexico as a resource for meeting and exceeding customer demand,” said Alejandro Porter, Mexico Regional Manager, TI. “As the leading technical conference in Mexico, MexEEdev cultivates the development of Latin America’s high-technology industry and TI is pleased to support its efforts.”

Members of the Texas Instruments DSP Third Party Network will also be showcasing their technologies at MexEEdev, including A2E Technologies, CIDESI and DSPr Design Masters. Additionally, ITESM campus Mexico and ITESM campus Guadalajara, members of the TI University Program, will be exhibiting at MexEEdev.

Texas Instruments Conference Activities
In addition to its sponsorship, TI will conduct six technical sessions and TI’s Shekar Rao, worldwide manager medical electronics solutions, will present a conference regarding advances in medical, security and monitoring applications. This conference will take place Thursday, October 12, at 3:30 to 4:30 PM.

Thursday, October 12
12:30 – 2:30 PM Low Power Wireless I
4:30 – 7:30 PM Low Power Wireless II

Friday, October 13
9:30 – 11:30 AM Power Supply Design DC-DC
3:30 – 6:30 PM Design with Analog EVMs; A Focus on Motor Control Applications

Saturday, October 14
8:30 – 9:30 AM Design and Manufacture of Medical and Industrial System
9:30 – 11:30 AM Telemetry: Real Challenges and Useful Solutions