Pixelplus Introduces Image Recognition SoC

Pixelplus Co., Ltd. (Nasdaq: PXPL), a leading fabless semiconductor company in Korea that designs, develops and markets CMOS image sensors for various consumer electronics applications, today unveiled the “PM1001″, the Company’s new image recognition ‘System-On-A-Chip’ (“SoC”).

The PM1001 integrates a 32-bit RISC microprocessor and on-chip memories to enhance image recognition algorithms in the cost effective 0.18 um CMOS process technology. The Company believes the PM1001 provides cost-efficiency and reliable performance for image recognition SoC solutions and expects that the highly customized SoC chip will allow the PM1001 to become a practical iris recognition solution for mobile and non-mobile security applications due to the accuracy, form-factor, and low power consumption exhibited in the SoC chip.

“The Company’s image recognition SoC chip, combined with our image signal processing technology and our camera module technology, will enable us to become the total solutions provider for image recognition applications,” said Dr. Sang-Soo Lee, Chief Technology Officer of Pixelplus. “We consider the image recognition SoC chip to be one of the Company’s most exciting new technologies and believe this will have a positive impact on the growth and development of Pixelplus’ business.”

While Pixelplus seeks to apply the SoC technology to a broad spectrum of image recognition applications, the Company is also currently pursuing separate joint development projects with several firms, which specialize in the analysis and advancement of image recognition technologies. From that process, the Company aggressively seeks to make further technological progress in respect of mobile device, automotive, security and biometric applications, which include iris, facial and finger print recognition applications, as well as human artery, vein, and blood vessel recognition applications.

The Company notes that engineering and demonstration samples of the PM1001 are currently available. Pixelplus plans to commence volume production of the PM1001 in the second half of 2006.

About Pixelplus Co., Ltd.
Pixelplus is a South Korea-based developer of high-performance, high-resolution and cost-effective CMOS image sensors for use primarily in mobile camera phones. In addition to mobile phones, Pixelplus provides CMOS image sensors and SoC solutions for use in personal computer cameras and surveillance system applications. As a fabless semiconductor company, Pixelplus is focused on creating proprietary design technologies to develop image sensors with sharp, colorful and enhanced image quality, size efficiency and low power consumption.